Let’s be honest, as a society, we’ve always been obsessed with the idea of a “fountain of youth.” Almost weekly we can read about another celebrity who has completely defied the prospect of aging — from Martha Stewart and Ricky Martin to Eva Longoria and Jennifer Aniston — but what isn’t so talked about are the skin care routines of 20 and 30-something stars who will eventually make those “They Just Don’t Age” lists, but who aren’t being profiled right now (because they’re not at that age yet, right?). These musical artists and actresses are likely committing to proactive, forward-thinking beauty routines with expert direction from their makeup artists, estheticians, dermatologists, nutritionists, etc. at every turn. Yet, while we might not have the means to have famed estheticians on retainer throughout our ‘formative’ skin care years, we can still glean the best guidance from a preventative routine when it comes to our own age-concerning skin care programs.
Our Repêchage Founder and CEO, Lydia Sarfati, has an entire school of thought on face and body skin care, with age considerations in mind. But, on the whole, there’s no reason you can’t start taking your skin seriously in your 20s and 30s.
It’s in your 20s that you’ll be starting your adult life, getting a job or pursuing advanced degrees, and setting yourself up for success in the future. So, you’ll want to do the same for your skin, setting it up for success. Wearing environmental protection daily and rallying behind a ritualistic cleansing and moisturizing skin care regimen are equally important in this decade.
It’s in your 30s that you’ll really start noticing a change in skin firmness (both collagen and elastin starts breaking down in your skin, leading to a no-longer-totally-taut complexion) and start witnessing the effects of stress, environmental damage (pollution, light and sun damage, seasonal afflictions, etc.), and certain vices (diet, smoking or alcohol use). You may not yet see the onset of deep wrinkles or fine lines, crow’s feet, skin ashiness, or hyperpigmentation all at once, but you’ll still want to embrace a skin program that focuses on hydration and barrier support and protection to keep skin looking healthy and glowing through the decades.
Therefore it's not too young for a performance-driven range like Repêchage Vita Cura® to help support glowy-looking skin for years to come.Vita Cura® Skin Care series combines nurturing and sustainably-sourced seaweeds, skin-softening ingredients, and high-performing peptides into triple action formulas that help diminish the appearance of fine lines and wrinkles. It’s a complete system that starts with a Vita Cura® Triple Action Cleansing Cream and follows with a Vita Cura® Renewal Toner, a Vita Cura® Opti-Lift® Serum, a Vita Cura® Renewal Serum or Vita Cura® B3 Serum Complex (a moisturizing Hyaluronic Acid formula further enhanced with Niacinamide — a form of Vitamin B3 — that not only promotes youthful smoothness, visible lifting, and firming, but also leads to a reduction in the appearance of enlarged pores).
One of our best-selling moisturizers constantly making much-loved best of lists, is the Vita Cura® Triple Firming Cream. We’ve been building an impressive fanbase for this miracle firming and smoothing cream for YEARS, and we can attribute the success to its many amazing moisturizing and skin-softening ingredients and peptide-forward actives like Marine Biopeptides, Pentapeptides, and Red Clover Flower Extracts that work in tandem to help skin look and feel firmer while lessening the appearance of lines and wrinkles. Though those with mature, dry skin (and visible signs of aging) can benefit most from the award-winning moisturizer, it can be used atany age and applied to the face and throat up to two times daily — in other words, it’s an everyday elixir to add to your arsenal, be it for restorative OR preventive purposes.
NewBeauty magazine awarded our Vita Cura Triple Firming Cream as their “2022 Best Firming Cream” and we’re thrilled with the accolade. Of course, we’ve been keen on this cushiony soft cream for as long as we’ve had it in our repertoire, but when a major beauty publisher comes out with these kinds of commendations 👇, you have to take it to heart as truth, right?
With Wedding Season right around the corner, the Repêchage Vita Cura® series is great to keep in mind for gift ideas to get that bride-to-be and her entire bridal party ready for the big day!
So whether you’re gifting the 50 or 60-year old mother-of-the-bride to a results-oriented collection you think or she says she needs or the maid of honor — perhaps a new mom herself — with a luxurious segue into the anti-aging product world, your efforts will be appreciated oh-so-much.
And be sure to try this collection curated specifically for the over-30 set for yourself.
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Nancy T Smith
January 27, 2023
Excellent blog on the benefits of skin care starting in youth throughout the coming years.