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Does your skin feel dry, flaky, and rough? There could be one very important step you’re missing in your skin care routine: exfoliating!

You may have heard that you don't need to exfoliate in the winter, but that’s not true – you should be exfoliating all times of the year!

Read on as we discuss everything you need to know: why exfoliating is important for your skin, how often to exfoliate, the best exfoliating ingredients, how to choose an exfoliator, and how to use an exfoliator.


Exfoliating helps get rid of dead skin cells to reveal new, fresh and healthy skin cells. When you have too much dead skin cell build up, your skin is left flaky and dull-looking. 

This makes it super important toprep your skin for makeup application. Exfoliating can also help to improve the appearance of skin texture.

And although our skin does naturally shed every 28 days, that is not enough. For the following skin types, exfoliation is especially important:

  • Aging skin – With age, the natural exfoliation process slows which causes dull, tired looking skin.
  • Oily and Problem skin – Tends to saturate dead skin cells and makes it difficult for these dead cells to fall off naturally.
  • Dry skin– Tends to let dead skin cells accumulate too quickly which can make skin look dry and dull.


One of the most important things to understand about exfoliating is that you shouldn’t overdo it.

Over exfoliating can cause more damage to the skin than good. Your skin is your protective barrier – don’t tear it down! Plus, over exfoliating can cause you to strip your skin, making it more sensitive and thin.

To determine how often to exfoliate you should always follow the directions of your skin care products. Here’s a general guideline that you can follow, based on types of exfoliators:

  • Face Scrubs and Exfoliating Masks: You can usefacial exfoliators, face scrubs, exfoliating masks, and body scrubs with granular ingredients at home 2-3 times a week.
  • Chemical Peels: Unless the peel is a chemical peel formulated for at home use, leave professional chemical peel treatments to the professionals.

From AHA’s to BHA’s to granular exfoliants, there are many different kinds of exfoliating ingredients. Here's a breakdown:

AHAs (Alpha Hydroxy Acids)

There are many different types of AHAs, which are derived from natural sources.

  • Glycolic Acid comes from sugar cane.
  • Lactic Acid is derived from sour milk.
  • Fruit Acids
  • Malic Acid is from apples.
  • Citric Acid is from lemons and oranges.
  • Tartaric Acid is from grapes.

BHAs (Best Hydroxy Acids)

Another type of acid is Beta Hydroxy Acids (BHA) or Salicylic Acid which is derived from willow bark. Salicylic Acid is best for treating problem and oily skin types, as it helps reduce oily build up.

Granular Exfoliants

Oatmeal, Almond Meal and Rice Bran Wax are all examples of granular exfoliants.

All of these granular exfoliants help to remove dead skin cells and are biodegradable.


There are many different types of exfoliating ingredients and products to choose from, but we’re here to help you find the right exfoliator for your skin.

Rapidex® Marine Exfoliator with Phyto-Marine Actives

  • Who’s it for? All skin types
  • What is it? Rapidex® is an at-home chemical peel that contains a combination of AHA’s and Marine Hydroxy Acids. Rapidex® contains 14 individual ampules to ensure you’re not over exfoliating, and is a great spring training program for your skin!

Honey and Almond Scrub

  • Who’s it for? Combination skin, Sensitive skin, All skin types
  • What is it?This natural face scrub is a granular scrub that combines Pure Honey, Oatmeal and Almond Meal to help purify and deep cleanse, and leaves skin super clean and smooth.

One-Minute Exfoliating Mask 

  • Who’s it for? Normal to oily skin
  • What is it?This fast exfoliating mask uses rice bran wax and the lactic acid, a very mild AHA (Alpha Hydroxy Acid). It also contains other natural ingredients that help reduce the appearance of oiliness.

Vita Cura® CelluSea Smooth™ Multi-Action Body Exfoliator

  • Who’s it for? Dry, flaky body skin
  • What is it?With Seaweed, Cocoa and Caffeine Extracts blended with a Multi-Fruit Complex, this sugar-based scrub can be used on areas of concern to improve the appearance of contours while sloughing off dry dull skin to reveal a softer, smoother and more toned appearance. A natural mix of essential Mint Oils helps to invigorate while leaving the skin feeling cool and energized.


The exfoliation technique you’ll use also depends on the type of exfoliator you’re using.

Face Scrubs and Exfoliating Masks

Exfoliation Technique: On cleansed skin, apply with moistened fingertips and massage gently but firmly. You can also leave for 10-15 minutes for added benefits.

At-Home Peel

Exfoliation Technique:  After nightly cleansing,  break open package and apply evenly over skin on the face, throat and/or back of hands,. Perform nightly for 14 days.  Not to be used on/or around eye area. Discard each applicator after single usage.

Body Exfoliation:

Apply the product on wet skin in shower. Massage in using a circular motion, then rinse off. Follow up with a Vita Cura® CelluSea Lift™ Body Contour Cream or Vita Cura® CelluSea Firm™ Neck and Body Serum /on all areas of concern.

How do you like to exfoliate in the winter? Let us know in the comments!

*This blog is for informational purposes only and is not intended as medical advice, diagnosis or treatment. Always seek the advice of your doctor or qualified health provider with any questions or concerns you may have about a medical condition or treatment and before beginning any medical treatment.


2 Responses


May 28, 2019

Debra: Rapidex is a safe and effective uni-dose program with phyto-marine actives and natural fruit acids that will gently exfoliate the skin, helping the skin to appear more even in tone and texture. We recommend using this treatment for 14 days. After nightly cleansing, twist the applicator open, remove the saturated cotton swab and apply evenly over cleansed skin on the face, throat, neck and décolleté. We then recommend you do not wash the product off; you then should follow up with your nightly serum and or moisturizer. Repeat the following thirteen nights.


May 28, 2019

I have a question about using the Rapidex Marine Exfoliator. The directions say to use at night for 14 days, however it doesn’t say whether or not you should apply your night time moisturizer after applying the Rapidex. Please clarify.

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